>The term “Big Data” may have been around for some time now, but there is still quite a lot of confusion about what it actually means. In truth, the concept is continually evolving and being reconsidered, as it remains the driving force behind many ongoing waves of digital transformation, including artificial intelligence, data science and the Internet of Things. But what exactly is Big Data and how is it changing our world?
>Big data encompasses a wide range of analytics and data-gathering strategies. Essentially, it's the ability to capture, store and analyze data on a mass scale to inform business decisions. It follows basic logic: The more you know about a problem or issue, the more reliable the solution.